Tag Archives: web design

Why You Need a Content Strategy (Even If You Think You Don’t) – Part One

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How is your site’s content helping you grow your business and reach your target audience? You’d be amazed how many people have no idea. The success of your website doesn’t begin and end with its design. In fact, content fuels design – not the other way around. Content too often becomes an afterthought when really, it is the…

Search Engine Optimization (SEO) is Dead

Ok, SEO is not completely dead. But it’s growing old, and it’s increasingly covered in cobwebs. Troves of snake-oil salesmen vying to sell you an SEO package would like you to believe otherwise. Here’s my take: I have sat in countless meetings with clients – prospective and current, large and small – to discuss Search…